Free SEO Tutorial from Purpalyn

Now you can learn to rank with this How to Rank  SEO course training  designed & provided by Purpalyn expert &  best SEO Institute  in Delhi, India and based on thousands of top ranking experience of Kshitij Thakur. Understand what is SEO SEO stands for search engine optimization. It is also called as organic search engine optimization or organic SEO. When you have a website then SEO is the best way to make it reach people who use search engines to find information on what they are looking for. Search engine optimization (SEO) simply means to improve visibility of a website in the search results pages of major search engines. We all have searched for something on major search engines like Google, Bing, Yahoo and others. We go to a search engine, we find a search bar and type in a query. What we see after that is a list of results on the page. These results are websites or web pages and the ones that we see first or are placed higher on that page are actually ranked at that plac

Now you can learn to rank with this How to Rank  SEO course training  designed & provided by Purpalyn expert &  best SEO Institute  in Delhi, India and based on thousands of top ranking experience of Kshitij Thakur. What are search engines What we call search engines today are web search engines. These web search engines are program or software system which allow web or internet search facility to the users. These can be called as platforms which are powered by and made up of many different and inter linked program and software which work together or in a process to facilitate searching through the billions of available information on the Internet. This information is available in the form of web pages consisting of various types of content and in the form of files like PDF, word files made available through the internet. Start of search engines Search engines started way back in the 1990s. Back then they were called search engines which were created to work offline as a retrie

Now you can learn to rank with this How to Rank  SEO course training  designed & provided by Purpalyn expert &  best SEO Institute  in Delhi, India and based on thousands of top ranking experience of Kshitij Thakur. Google Algorithms — the guiding and deciding factors in SEO We may use and talk about Google, Bing, Yahoo or any other major or other search engines. There is one thing that is common among all and in the search engines landscape and market, it is the rules or better called as standards about what works and what not in the world of web search. The search engines and its landscape that we know of today started with the invent and evolution of a system of methods or programs to evaluate various aspects of websites to ultimately decide which websites will be displayed for which queries and among all those websites which one will be shown at the first page and on top of that page and which ones will show at page 2, 3 and on later or deeper pages. This system basically d

Now you can learn to rank with this How to Rank  SEO course training  designed & provided by Purpalyn expert &  best SEO Institute  in Delhi, India and based on thousands of top ranking experience of Kshitij Thakur. What is Technical SEO Technical SEO means optimizing various technical aspects of a website to improve its functioning, accessibility by search engines, and user experience. We do technical SEO optimization to ensure better & smoother crawling and therefore better indexing which helps a website in improving its organic rankings. Technical SEO optimization is more about looking technical things about a website and is something which is generally ignored by many. This is that part of search engine optimization which starts even before starting or planning for search engine optimization. Therefore many of the technical improvements may not be seen as part of search optimization and rather as things to create a more functionally better website. That means it can be

Now you can learn to rank with this How to Rank  SEO course training  designed & provided by Purpalyn expert &  best SEO Institute  in Delhi, India and based on thousands of top ranking experience of Kshitij Thakur. What is Keyword Research Keyword research is what we do to find out the words, terms and phrases people use on search engines to search for some specific information or product. We do this so that we can target all the viable terms or phrases to reach those people and motivate them to visit our website. This is why we do keyword research. Think of it in this way. If you want to create a website then you need to know the language in which you can create which means to know the language which a website speaks. Similarly, to target specific groups of searchers on search engine we need to understand what they speak there which is know the vocabulary of searchers on search engines. This is keyword research. Keywords research also helps us to know who are our audience and

Now you can learn to rank with this How to Rank  SEO course training  designed & provided by Purpalyn expert &  best SEO Institute  in Delhi, India and based on thousands of top ranking experience of Kshitij Thakur. On Page SEO On Page SEO or on page optimization is that part of search engine optimization (SEO) where we optimize a webpage. In the chapter about keywords research we talked about what are keywords and how to select the right keywords for your website. We ended that chapter by talking about assigning keywords to the pages or creating pages according to the keyword groups. So, what this means is that the next task is to customize a page or create pages to properly use those keywords. What this means optimizing those pages, and not so much about how to design it. Designing of pages then becomes a way of presenting the content in the ways that is best, attractive and motivates & eases reading it. What on page optimization does is make a web page and its content re